“What we’ve done, in partnership with VitrineMedia, is show that Ray White Parramatta has a home in the city and a powerful presence. The screens, with their bright white light and minimalistic and sleek design, help to drive home the message that we are where we wish to be – out in front, visible and vibrant.”

“I was so taken by the modern and slim design of the screens and their attention-grabbing ability that I decided to remove all three LCDs and replace them with 10 A3 and 10 A4 screens, which now adorn four windows as opposed to the single window that housed the trio of LCD monitors.”

“It’s not often that you celebrate having to clean your shopfront window each morning to remove the mish-mash of smudgy fingerprints that popped up overnight but for ZINC Noosa Real Estate’s Colette Motts, it’s a joyous moment as it’s affirmation that the company’s VitrineMedia backlit LED screens keep showcasing the business long after the doors have been pulled shut for the day.”

“We have found that in the two weeks since installation, our window visitations are significantly up. People are stopping in their tracks, drawn by the cold white light and spending longer taking in what’s on offer.”